SEO stands for “search engine optimization.” Define it in simple terms, that means it is a process of improving and increase the visibility of your site for relevant searches. The better visibility your pages having greater chance appear in search results, the more likely you are to pay attention and more possibility to attract prospective and existing customers to your business.
We are living in the technology world, directly or indirectly we are continuously connecting to this and now it’s became the undivided part of the human life’s. If we are in business, job, research and any kind of sector, the importance of technology in it is indeed. In internet world, the one word is mostly and vary common used i.e. is “SEO (Search Engine Optimization)”
SEO (Search Engine Optimization) Tips: A Complete Guide to SEO
What is SEO (Search Engine Optimization)
Search Engine Optimization is the tool which is used for the increasing the more quantity and valuable quality traffic to your blog website/any website used for information, technology, news or commercial purpose, through the Google organic search engine results. In other simple words we can define the “SEO (Search Engine Optimization)” is the mediator who introduces your website to their customers.
How does SEO work?
Search engines like as Google and Bing put to use bots to crawl pages on the web , going from one site to others site, fetching information about those relevant pages and putting them in an index. Next, search engine algorithms analyze those pages within the index, taking them into account many ranking factors or signals, to figure out the order pages should appear within the search results for a given query.
Search ranking ingredient are usually considered proxies for aspects of the user experience. The search algorithms of these search engine are designed in a way to surface relevant, authoritative pages and provide users with an efficient search experience. Optimizing your site and content along with these factors put in mind can help your pages rank higher within the search results.
For example, quality content and keyword density research are key factors of content optimization, and crawlability and mobile-friendliness are also important factor for site architecture.
Define SEO (Search Engine Optimization) in parts
For Acknowledge the real fruitful meaning of the “SEO (Search Engine Optimization)”, now let’s do the parts of the definition and looks into it:
Good Quality of the traffic: Visitors could be attracting from all over the world to your website if Google spread the information about you the main resource. You will get the definitely Quality traffic if the visitor’s really interested in your content/products that you are offering.
Valuable Quantity of the traffic: Once you get the more quality traffic whom clicking your page through the search engine results pages (SERPs), more quality traffic would be added.
Organic results of the Search: Ads are puts on the webpage provide a significant result of using SERPs. Organic traffic which comes from the Google search engine is that traffic for which you don’t need to pay for it. Organic traffic mainly those come through the search from SERPs which is totally unpaid.
SEO (Search Engine Optimization) Ingredients
Words: Words are more important Search Engine has the collection of words in store if you type the any words like Mobile or Mobile Repair its show the different-different results for them. So use it cautiously.
Titles: Title should be connected to the words or product like if you have mobile repair then your title advanced mobile repair <title>Advanced Mobile Repair</title>. It helps the search engine to connect your word to your link and display the result to the visitor.
Links: Links between the Web-pages is matter its help the visitor to connect the informative content. So use the links has well and trust worthy content. It could be inbound and outbound links.
Words in Links: Connection between words and links should be proper, generally visitor type the words only, example- if any one type mobile then search engine show many web page links having word mobile, so carefully attached your words in the links of your web page. SEO (Search Engine Optimization) Tips for New blogger
Reputation: Your website should be update continuously so that visitor feels fresh to reach your web page. It helps to increase the number of visitor and ranks in the search engine.
Experience of Users: How much are your website is user friendly, easily navigation, good content and easily understandable structure of the website helps to increase the number of visitors.
Speed of the site: Your website loading time and how easily your web page is load. Which hosting company service you are taking is depends on it.
Meta Descriptions: Meta descriptions are generally the main summarized content of your web site which define the service/product are providing. It should be contain up to 150 words. Exmaple:
Spiritualism, Ayurveda, Lifestyle, Astrology, Search Engine Optimization, Meta Tag, Blogging Tips, Technology Update, Political, General In-Formations
In Meta Tag
<meta name=”Description” content=”Spiritualism, Ayurveda, Lifestyle, Astrology, Search Engine Optimization, Meta Tag, Blogging Tips, Technology Update, Political, General In-Formations”>
<meta name=”Keywords” content=”Spiritualism, Ayurveda, Lifestyle, Astrology, Search Engine Optimization, Meta Tag, Blogging Tips, Technology Update, Political, General In-Formations”>
Attached Pics with alt text: It’s very important mostly people forget this section. Search Engine not sees the pics but can read the text which adds to the pics. So describe the image carefully in alt text so Google easily find your image.
Importance of SEO (Search Engine Optimization)
“SEO (Search Engine Optimization)” is very helpful to building a strong base to the structure of the website and developing the clear navigation to guide the visitors to the website and encourage them to revisit. It is more important for Google also who take it in consideration of the repeated visitors data, their experience and views. How much traffic is connecting to your web-page, their counting percentage is very substantial and show the importance of the “SEO (Search Engine Optimization)”.
Why SEO is so Important for the Blog/Website?
Now You know what is SEO, So we move forward to know the importance of SEO for the blog. We use SEO to form our website accessible to the people.
Suppose I even have created an internet site and published good top quality contents in it too, but if I didn’t use SEO, then my website won’t reach the people and there’ll not be any benefit to create my website.
If we don’t use SEO, whenever a user searches a keyword, if there’s any content associated with that keyword in your website, then the user won’t be able to access your website because the program won’t be ready to find our site nor our you’ll be ready to store the content of the web site on your database, which can make it very difficult to possess traffic in your website.
Understanding SEO isn’t so difficult, if you learn it, then you’ll make your blog very better and increase its value within the program.
After learning SEO, once you use it for your blog, then you’ll not see its result immediately, for this, you’ve got to twiddling my thumbs and do your work. Because the fruit of patience is nice and you’ll definitely see the color of your diligence.
Like I even have already said the way to do SEO for ranking and traffic, why it becomes important. Let us we get to know more about the importance of optimization program:
Most users use search engines within the internet to urge answers to their questions. In such a situation, they pay more attention to the highest results shown by the program . In such a situation, if you furthermore may want to return ahead of individuals , then you’ll even have to hunt the assistance of SEO to rank the blog.
SEO isn’t just for search engines, but by having good SEO practices, it helps to reinforce the user experience and also increases the usability of your website.
Users trust only the highest results and this increases the trust of that website. Therefore it’s vital to understand within the context of SEO.
SEO is additionally vital for the social promotion of your site. Because people that see your site during a program like google, then they mostly share them in social media like Facebook, Twitter, Google+.
SEO plays a crucial role in increasing the traffic of any site.
SEO helps you stay ahead in any competition. For example, if two websites are selling similar things, then the web site that’s SEO optimized attracts more customers and their sales also increase, whereas the opposite aren’t able to do that much.
Types of SEO (Search Engine Optimization)
There are three sorts of SEO, one is “art-23”>The work of those three is totally different, allow us to also realize them.
- On Page SEO
- Off Page SEO
- Local SEO
If On page SEO work is completed in your blog, that means your website properly designed in SEO friendly way.
Use the template for your website which following the rule of SEO. Writing good contents and using good keywords in them is that the foremost searched in program.
Using keywords within the right place within the page like Title, Meta description, Using keywords in content makes it easy for Google to understand who your content is written on and helps your website to quickly rank Google page. Which increases the traffic of your blog.
How to do On Page SEO
Here, we’ll study some such techniques, with the assistance of which we’ll be ready to do On Blog SEO during a great way to our blog or website.
Website Speed: Website speed may be a vital link from the purpose of view of SEO. It has been found from a survey that any Visitor stays at the most 5 to six seconds on a blog or website.
If he doesn’t open within now , then he leaves him and migrates to a special . And this is often also applicable for Google because if your blog doesn’t open soon, then a negative signal reaches Google that this blog isn’t that good or it is not very fast. So keep your site speed nearly nearly as good as possible.
Here I even have given some important tips in order that you’ll speed up your blog or website:
- Use simple and attractive theme
- Do not use too much plugins
- Keep image size to a minimum
- Use W3 Total cache and WP super cache plugins
Website Navigation: It should be easy to maneuver around in your blog or website in order that no visitor and Google have any problem in moving from one page to a different.
Title Tag: Make the title tag in your website excellent in order that if any visitor reads it, then click it on your title as soon as possible, this may also increase your CTR.
How to observe Title Tag: Don’t use quite 65 words in your title because Google doesn’t show the title tag in google searches after 65 words.
The way to write the URL of the post: Always try to keep your post URL as simple and short as you’ll.
Internal Link: This is an excellent task to rank your posts. With this, you’ll interlinking your related pages with one another . With this, all of your Interlinked pages are often easily ranked.
Alt Tag: Make sure to use good quality images in your blog post. Because you’ll get tons of traffic from images, so don’t forget to place ALT TAG in it while using the image.
Content, Heading and keyword: As we all realize the content, this is often a really important link. Because Content is additionally called King and therefore the better your content are going to be , the higher are going to be the valuation of the location . So write content of a minimum of 800 words quite words.
With this you’ll also give complete information and it’s also good for SEO. Never steal or copy content from anyone else.
Heading: Special care should be taken of the headings of your article because it features a great impact on SEO. The title of the article is H1 and then you’ll nominate Sub headings from H2, H3 etc. With this, you must use the focus keyword.
Keyword: When writing an article, use LSI Keyword. With this, you can easily link people’s Searches. BOLD important keywords with it so as that Google and visitors know that these are important keywords and may attract their attention.
Off page SEO is that the work of the blog. In off page SEO, we’ve to market our blog like getting to many popular blogs and commenting on their article and submitting a link to our website, we call it backlink. Backlink makes the website very profitable.
Make a beautiful page of your website on social networking sites like Facebook, twitter, Quora and increase your followers, there are chances of accelerating more visitors to your website.
Those who are very fashionable in big blogs submit guest posts on their blog, this might let the visitors coming to their blog know you and traffic will start coming to your website.
How to do Off Page SEO
Here, i will be able to tell you about some Off Page SEO Techniques, which can convince be very useful for you.
Program Submission: you ought to submit your website correctly to all or any search engines.
Bookmarking: The page and post of your blog or website should be submitted to the online site containing the bookmarking.
Directory Submission: Your blog or website should be submitted during a directory with popular high PR.
Social Media: Make a profile of your blog or website on social media and add a link of your website like Facebook, Google+, twitter, Linkedin
Classified Submission: you ought to advertise your website for free of charge by getting to the Free Classified Website.
Q & A site: You can ask any question by going to the question and answer website and you can add a link to your site.
Blog Commenting: By visiting your blog related blog, you’ll comment in their post and put a link to your website (link should be placed where the web site is written).
Pin: you’ll post the image of your website on Pinterest, this is often a really great way to extend traffic.
Guest Post: you’ll do a guest post by visiting the related blog from your website, it’s best that from where you’ll take a do-follow link and that too in the right way.
Often people ask what is Local SEO? If i think , the solution is hidden within the question itself.
If you dissolve Local SEO, then it’s the complement of two words Local + SEO. That is, SEO done keeping in mind an area audience is named Local SEO.
This is a way during which your website or blog is specially optimized in order that it can rank better on the program for an area audience.
By the way, with the help of a website you can target the entire internet, while if you have to target a particular locality only, then for this you will have to use Local SEO.
In this, you’ll need to optimize your city name, while the address details also will need to be optimized simultaneously. At the same time, say it in a nutshell, then you have to optimize your site in such how that folks can know you not only online but also offline.
Examples of Local SEO
If you’ve got an area business, like a store , where people come to go to you regularly , then if you optimize your website, in such a way that people can reach you easily in real world.
If here you simply target an area area of your own and consistent with that, you optimize your site SEO. Then this sort of SEO is named “local SEO”.
What is Difference in SEO and Internet marketing?
There are many people who have many doubts about the SEO and Internet Marketing. They think that these two are often an equivalent . But in response to the present , i would like to mention that SEO may be a sort of tool, they will also call it a neighborhood of Internet marketing. This make Internet marketing very easy to use it.
What is the difference between SEO and SEM?
The main difference between SEO and SEM is that SEO is a crucial a part of SEM. Let’s know about both SEO and SEM.
SEO (Search Engine Optimization)
SEO (Search Engine Optimization) may be a process by which a Blogger optimizes his blog or website in such how that he can rank the articles of the blog in Search Engine and from there to urge free traffic to his blog.
SEM (Search Engine Marketing)
SEM (Search Engine Marketing) may be a marketing process through which you’ll make your blog more visible in search engines in order that you get traffic whether it’s free traffic (SEO) or paid traffic (Paid Search Advertisement).
The main objective of SEO is to optimize your blog / website properly so that you can get better ranking in the search engine. At the same time, with SEM you’ll get quite SEO. Because it isn’t only limited to free traffic but also includes other methods like PPC advertising etc.
Basic Information of terminology about SEO
If you’ve got a blog or an internet site , then you’ll know tons about basic SEO and the way it works. But I do know that there are many of you who do not have any knowledge about Basic SEO.
That’s why i assumed that you simply should be told about some vital SEO Terms in order that you can also get to understand about it.
Backlink: Also called its inlink or just link, it’s a hyperlink in another website that points towards your website. Backlinks are vital from the attitude of SEO, because it directly influences the Search Ranking of any webpage.
PageRank: PageRank is an algorithm that Google uses to estimate which of the foremost important important pages are within the Web.
Anchor text: Anchor text of any backlink may be a sort of text that’s clickable. If your Keyword is present in your Anchor Text, then it’ll also assist you tons from the SEO point of view.
Title Tag: Title Tag is primarily the title of any website and may be a vital factor for Google’s Search Algorithm.
Meta Tags: a bit like Title Tag, using the Meta Tag, Search Engines determine what’s within the content within the pages.
Search Algorithm: Google’s search algorithm, we will find which sites are relevant within the whole Internet. About 200 algorithms work in Google’s Search Algorithm.
SERP: Its full form is program Results Page. It basically shows an equivalent pages which are relevant consistent with Google Search Engines.
Keyword Density: This Keyword Density shows what percentage of times that particular Keyword has been used in the article. Keyword density is extremely important from SEO point of view.
Keyword Stuffing: Like I already said that Keyword Density is extremely important from SEO point of view, but if a Keyword is employed quite necessary, it’s called Keyword Stuffing. This is called Negative SEO because it’s a nasty effect on your blog.
Robots.txt: this is often nothing much but a file that’s kept within the root of the domain. By using this, search bots are informed about how the structure of the online site is.
What are organic and inorganic results?
There are mainly two sorts of listings on SERP (Search Engine Result Page) – Organic and Inorganic.
In this, we’ve to pay Google for Inorganic Listing. That is, these are Paid and need to pay money in it.
At the same time, the organic listing is totally free, that is, without paying any money, we will also come to the highest page of Google, except for this you have to do SEO first.
Technology is the most changing thing in the world, which we can’t be, bound it. New updations always surprises us. Through this topic tried to provide the relevant information about the SEO (Search Engine Optimization) Tips and its importance. I always tried to provide authentic information for my viewer for their help.